Dead Sea cosmetics are not just a by-product of the multitude of nature's blessings, but a whole line of beauty and cosmetics products based upon them have made important inroads on the shelves of international markets. The interest to use the Living Dead Sea minerals and to produce exclusive formulae for home use of these minerals began some fifty years ago. Today, over 80 Israeli beauty and cosmetics exporters feature products based on- or containing Dead Sea minerals.    Sun tan Imagine going home in mid winter superbly tanned to everyone's envy. True, world medicine warns against undue exposure to the sun. Not here. Through the benefits of the filtered ultra-violet spectrum, sunshine is much less intense. A healthy and beautiful tan is best achieved by gradual exposure to the rays of the Living Dead Sea sun and by regular use of sun-tanning oils. The filters that soften radiation intensity and reduce sunburn risks are a result of the region's low altitude, the rapid evaporation and the enhanced layer of ozone. Skin and body care     The Living Dead Sea water minerals are acclaimed for nourishing your skin and giving it a glorious glimmer. Indulging in a black mud body wrap has both cosmetic and therapeutic benefits. It is known to cleanse and stimulate the skin. Yes, it also relieves muscle and emotional tension and improves blood circulation, all of which make the skin surface look considerably better and the body will enjoy a newly found well-being. Hair care The cosmetics industry takes advantage of the lake's minerals to create formulae of quality hair care products. A Dead Sea bath take-away Entering a scented perfume shop here or in many countries of the world, one will surely find an assortment of the Living Dead Sea bathing salts. Once the consumer tries such indulgence in her home bathtub, once that sensation of well-being penetrates the pores, you will be sure to find her mind open to the idea of travelling to the Dead Sea for the real thing.